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Serenitea

PROJECT TYPE

Brand Identity, Graphic Design, UI Design, Motion Design, Packaging Design, Social Media Design

YEAR

2023

CREATED FOR

Bahcesehir University Graduation Project

A branding project for Serenitea, a conceptual tea brand focused on calmness, clarity, and daily rituals. The identity explores a minimal yet organic visual language, combining soft color palettes and clean typography to reflect the brand’s soothing essence. The work includes logo design, packaging, and social media assets, all aligned with the brand’s mindful and nature-inspired philosophy.

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